Official WhatsApp Cloud API
Zena connects your WhatsApp Business number to Meta's official Cloud API. No on-premise setup, no server management. Meta hosts the API infrastructure and Zena handles the BSP layer.
Access the official WhatsApp Business Cloud API through Zena, an authorised Meta Business Solution Partner based in Dubai. Full setup, REST API, webhooks, and a complete automation platform, all billed in AED.
Official Meta BSP · REST API + Webhooks · AED 149/mo · UAE data residency
Zena connects your WhatsApp Business number to Meta's official Cloud API. No on-premise setup, no server management. Meta hosts the API infrastructure and Zena handles the BSP layer.
Zena's Growth+ plans include a full REST API to send messages, manage contacts, retrieve conversations, create leads, and trigger workflows programmatically from your own systems.
Receive real-time event notifications when messages arrive, leads are captured, or conversations are created. All webhook payloads are HMAC-SHA256 signed for security verification.
Create and manage up to 5 API keys from your Zena dashboard. Rotate keys, set expiry dates, and revoke access instantly, all without contacting support.
Connect Zena to your existing stack via Zapier, n8n, or any webhook-capable tool. Trigger WhatsApp messages from CRM events, form submissions, ecommerce orders, and more.
Submit and manage Meta message templates via API. Zena's template builder includes real-time validation to ensure submissions meet Meta's requirements before they go for approval.
All webhook payloads are HMAC-SHA256 signed. Verify the signature in your receiving endpoint.
The WhatsApp Business Cloud API is Meta's enterprise-grade WhatsApp platform. Unlike the regular WhatsApp Business App, limited to one device and one user, the Cloud API enables multi-agent inboxes, programmatic message sending, bulk broadcasting, CRM integration, and full automation workflows.
In the UAE, the WhatsApp Business Cloud API is the standard for any serious business using WhatsApp at scale. It's the only way to legally automate WhatsApp, manage multiple agents on one number, and send bulk campaigns without risking your account.
Access to the WhatsApp Cloud API in the UAE requires:
Zena is an official Meta BSP. When you sign up, our onboarding team guides you through the entire Meta verification and number connection process. For most UAE businesses, this takes 24-48 hours.
The WhatsApp Business App is fine for very small operations. But it has hard limits: one device, no API access, no bulk broadcasting, no automation beyond basic auto-replies, and no way to have multiple team members working on the same number.
The WhatsApp Cloud API removes all of these limits. Through Zena, you get a full platform built on top of the API, including the AI chatbot, team inbox, broadcasting, CRM, and developer API access for integration with your own systems.
WhatsApp API costs in the UAE have two components: Meta's per-message fees and the BSP platform fee. Meta charges per-message fees for template messages (marketing, utility, authentication). Session messages have a generous free tier before per-message fees apply.
Zena's platform fee starts at AED 149/mo, billed in AED with no hidden conversion fees, no per-conversation markup, and zero markup on Meta's message fees. You pay Meta directly for message costs, and Zena directly for platform access.
Start your free trial. Our Dubai-based team handles Meta verification end-to-end. REST API and webhooks included on Growth plans.
Official Meta BSP · AED billing · UAE data residency · REST API on Growth+